Eyebrows

Not all brows (or mornings) are the same. SHEGLAM formulas are designed to help with common, real-life brow challenges using targeted eyebrow products and finishes:

Sparse spots & uneven growth: Brow pencils, liquid pens, and brow powder help fill gaps and even out density for a fuller-looking brow.
Over-plucked or thin tails: Hair-like liquid definition (think a liquid brow pen effect) and buildable powders help restore shape—especially in areas that fade first.
Unruly hairs that won’t stay lifted: Brow wax, brow soap, and strong-hold eyebrow gel options help brush hairs upward and keep them in place for a cleaner, more “set” look.
Smudging from oil, sweat, or humidity: Waterproof brow products (like select gels, pomades, and pencils) help maintain your brow shape and pigment longer.
Brows that look too harsh or “stamped”: Buildable textures and softer finishes let you control intensity for a more natural gradient using everyday brow products.
No time / low skill days: Quick, one-product solutions (like tinted brow gel or beginner-friendly eyebrow pencil formats) make brows faster without sacrificing polish.

Pair your brow routine with complementary eye makeup products such as liner, mascara, and shadow to finish your look with balance and definition.

Find Your Texture: Pencil, Powder, Gel, Wax, or Liquid

Choose based on the finish you like and how much control you want from your eyebrow products:

Pencil: Great for outlining, filling small gaps, and quick everyday shaping with eyebrow pencils / brow pencils.
Pressed powder: Best for soft shading and adding fullness without sharp edges using eyebrow powder / brow powder.
Gel: Adds tint and hold—ideal when you want groomed brows that look fuller with eyebrow gels / brow gels.
Wax: Helps lift and set hairs into place (perfect for feathered or laminated styles) with eyebrow wax / brow wax.
Liquid: Designed for sharper definition and hair-like strokes when you want extra precision (a liquid brow pen-style finish).

How to Choose the Best SHEGLAM Eyebrow Products (By Brow Goal)

Use this simple goal-first guide to narrow down the right eyebrow products:

1) If you want natural, softly defined brows

Use a SHEGLAM pressed powder to shade lightly through sparse areas for soft eyebrow makeup.
Add a clear gel or a light tinted brow gel to keep hairs neat without looking heavy.

2) If you want bold, structured brows (clean edges + stronger payoff)

Outline and define with an eyebrow pencil or a liquid formula, then build intensity gradually with your preferred SHEGLAM brow products.
Lock shape with a high-hold eyebrow gel if your brows tend to shift throughout the day.

3) If you want a feathered or laminated look

Brush brows upward using brow wax first (for lift and direction).
Add tint with a SHEGLAM brow gel (or detail with liquid strokes) to maintain that airy, lifted finish.

4) If you need long-lasting wear

Choose SHEGLAM waterproof eyebrow products when you expect heat, humidity, long hours, or oily skin.
Layering helps: fill first (pencil/powder), then set (gel/wax) for longer-lasting brow makeup.

Affordable, Cruelty-Free, Vegan & Waterproof Options (What to Look For)

SHEGLAM offers affordable eyebrow products designed for smooth application and buildable coverage, with many options aligning with conscious preferences like cruelty-free eyebrow products and vegan eyebrow products. If you’re building a mindful routine while keeping your kit budget-friendly, SHEGLAM fits easily into an Affordable makeup collection—without compromising the performance you expect from modern brow products.

Waterproof wear when you need it most

For long days or weather-proof makeup, waterproof eyebrow products can help prevent fading and smudging—especially at the brow tail. Standout waterproof picks in the lineup include:

Better Brows Long Lasting Eyebrow Pencil
Striking Brow Gel
Boss Brow Waterproof Pomade (a go-to eyebrow pomade option for stronger definition)

To create a fully locked-in eye routine, pair waterproof brows with a waterproof mascara makeup and smudge-resistant eyeliner makeup.

Match Your Brows to Your Eye Makeup Look (Without Overdoing It)

Brows look best when they match the vibe of your eyes, not compete with them—so picking the right eyebrow products matters.

For soft daytime eyes, keep brows gently filled and slightly diffused. This pairs well with neutral eyeshadow makeup and soft brow makeup.
For high-impact looks (metallic lids, dramatic liner, or shimmer toppers), more defined brows help balance the face—especially when using eye glitter. In these cases, consider stronger-hold brow gels or sharper liquid definition from your eyebrow products.

A simple rule: the bolder the eye look, the more intentional the brow shape should be (cleaner edges, stronger hold, or slightly deeper tone).

Quick Brow Routine (Fast, Clean, Reliable)

Shape: Lightly map the lower brow line and tail with a pencil or powder—easy with everyday brow products.
Fill: Add color where you’re sparse, keeping the front softer for a natural gradient using buildable eyebrow makeup.
Set: Brush through with eyebrow gel or wax to hold lift and direction (your “lock-in” step for eyebrow products).

This routine works for both minimal makeup days and full glam—just adjust how much product you build.

FAQ

How do I choose the right SHEGLAM eyebrow products for my brow type?

If you have sparse brows, a SHEGLAM eyebrow pencil or liquid product is ideal for adding precise definition and hair-like detail (great when you want a liquid brow pen look). For fuller brows that only need soft enhancement, a SHEGLAM eyebrow powder or tinted brow gel adds gentle shape and color. If your hairs are unruly, finish with brow wax or a strong-hold gel to keep everything in place.

What are the benefits of SHEGLAM waterproof eyebrow products?

SHEGLAM waterproof eyebrow products are made to resist sweat, humidity, and light moisture, helping brows stay sharper for longer. They’re especially helpful if your brow tails fade easily, you have oily skin, or you need reliable wear for long days.

Are SHEGLAM eyebrow products good for natural everyday looks?

Yes. Many SHEGLAM eyebrow products are buildable, so you can apply a light layer for a soft, natural effect or add more for stronger definition. Powders and softer pencil application can create realistic, everyday brow makeup that doesn’t look harsh.

How do I match my brows to my eye makeup style?

For everyday looks, keep brows softly defined and only slightly deeper than your hair color using softer brow products. For bolder eye looks (strong liner, heavy shimmer, or glitter), choose more structure and longer hold—often easiest with eyebrow gels or liquid formulas—so the whole look feels balanced.